Week 9: Sources of Innovation - Change of Perception & Knowledge based Innovation (1 Hour- 3 Mar 2011

Learning Objectives

• Know what perception is
• Know how change of perception creates new opportunities for innovation
• Understand the possible challenges faced when dealing with perception changes

What is Perception?

Changes in Perception: (Electric Cars being preferred compared to standard fossil fuel powered Cars)

Knowledge Based Innovation:

Task 

In your I&E Personal Blog,

1. List at least 2 examples of innovation due to the 7 sources of innovation

• Unexpected Success
• Unexpected Failure
• Change in Market structure or industries
• Changes in incongruity of process
• Change of Demographics
• Change of Perception
• Due to new knowledge or technology

2. Write down 2 examples of innovations that have cause a positive impact on your life. Explain how it done so.

Notes:

• You may use your LD to complete this task